Springborne LLC 2024

Concert

Compliance Uncomplicated


Getting a new medical device through regulatory compliance is a complicated and error prone process. We aimed to make it human friendly and help avoid costly missteps.

Problem The Perils of Regulatory Requirements.
 
Securing market approval is often sidelined by:
  • Mismanaging communication and timelines.
  • Providing incomplete or incorrect information.

These mistakes are costly. Springborne LLC provides hands-on guidance to help customers navigate this journey.

They saw an opportunity to build a software solution to better assist customers in this process.

To build it, they needed to gain funding from investors.






My Responsibility Understand the idea and make it shine

I was hired to create a compelling product vision that would address these critical challenges and secure funding from investors.

I worked in collaboration with the business owner and a UX researcher.
I was responsible for:
    
  • Interface Design
  • Interaction Design
  • Design System
  • Illustration
  • UI Animation
  • UX Copywriting



The ProcessStorytelling to Define Design

Step 1:
Storyboard the user flows, giving a rough shape to the story.

Step 2:
Iterate and refine high-fidelity layouts and interaction patterns.

Step 4:
Translate static screens into multi-step animations in Principle.

Additional pieces
I also provided them with the basics of a design system and an initial IA framework.
Storyboarding User Flows
Project Outline
Managing Project
Defining Typography
Iterating on designs
Color Palette


 Final Deliverables
Selling the Product Vision with Animated Walkthroughs

The final animations I delivered showcased a highly-refined vision of the Concert software to help draw in potential investors.








Key ChallengeGarbage in, Garbage Out

Making sure customers enter in information with confidence is critical to make sure the right regulatory pathway was pursued. 

One redundancy against faulty data was to provide a way for users to flag an question they were not sure about.

This would allow them to make progress without getting stuck and automatically coordinate communication.